% Revenue from New Products (% New Revenue)

Percentage of revenue from products launched in past 3 years

ProductFinanceExecutive / C-SuiteSaaS / SoftwareManufacturingPercentageAnnual

FORMULA

% New Revenue = (Revenue from Products <3 yrs old / Total Revenue) × 100

What is % Revenue from New Products?

Indicates innovation success and product portfolio health. High % (>30%) shows strong innovation impact. Low % suggests mature/declining portfolio or poor new product adoption.

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— · % Revenue from New Products

Required Data Columns

new_product_revenuetotal_revenuepercentage