Revenue per Sales Rep

Average revenue generated by each sales representative

FORMULA

Revenue per Sales Rep = Total Won Revenue / Number of Active Sales Reps


Alternate Calculations

Quota-BasedTotal Won Revenue / Number of Sales Reps Meeting Quota

What is Revenue per Sales Rep?

Revenue per Sales Rep measures the productivity of individual sales representatives. It's calculated by dividing total won revenue by the number of active sales reps. This metric helps identify high performers and training needs. Tracking this over time shows team productivity trends. Comparisons within the team reveal performance gaps and best practice opportunities.

Chart

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Sample Data

monthwonRevenuerepsrevenuePerRep
Jan1,500,00015100,000
Feb1,650,00015110,000
Mar1,800,00016112,500
Apr2,100,00016131,250
May2,400,00017141,176
Jun2,800,00017164,706

Required Data Columns

Won RevenueNumber of Sales Reps