Engineering Metrics
34 metrics in Engineering
Daily Active Users (DAU)Number of unique users who engage with the product each day
ProductEngineeringCountDaily
Monthly Active Users (MAU)Number of unique users who engage with the product in a month
ProductEngineeringCountMonthly
Day 1 Retention Rate (D1 Ret)Percentage of users who return on day 1 after first engagement
ProductEngineeringPercentageDaily Cohorts
Day 7 Retention Rate (D7 Ret)Percentage of users who return within 7 days after first engagement
ProductEngineeringPercentageWeekly Cohorts
Day 30 Retention Rate (D30 Ret)Percentage of users who remain active 30 days after first use
ProductEngineeringPercentageMonthly Cohorts
Feature Adoption Rate (FAR)Percentage of users who engage with a specific feature
ProductEngineeringPercentageWeekly
Time to Value (TTV)Days from first use to achieving core product value
ProductEngineeringDurationCohort-based
Onboarding Completion Rate (OCR)Percentage of new users who complete onboarding flow
ProductEngineeringPercentageDaily
Activation Rate (AR)Percentage of new users who reach the aha moment
ProductEngineeringPercentageDaily Cohorts
Stickiness Ratio (Stickiness)Ratio of daily to monthly active users (DAU/MAU)
ProductEngineeringPercentageMonthly
Session Frequency (SF)Average sessions per user over a period
ProductEngineeringRatioDaily
Product Engagement Score (PES)Composite metric measuring user engagement across actions
ProductEngineeringScore / IndexWeekly
Average Session Length (ASL)Average time spent per user session
ProductEngineeringDurationDaily
Overall Equipment Effectiveness (OEE)Manufacturing productivity metric combining availability, performance, and quality
OperationsEngineeringPercentageDaily
Production Yield Rate (PYR)Percentage of product meeting quality standards without rework
OperationsEngineeringPercentageDaily
Data Breach Incident Rate (DBR)Number of data breach incidents per year
EngineeringOperationsCountOngoing
R&D Investment Percentage (R&D%)Research and development spending as % of annual revenue
ProductEngineeringFinancePercentageQuarterly
R&D Investment Percentage (R&D %)Percentage of revenue invested in research and development
ProductEngineeringExecutive / C-SuitePercentageAnnual
Time to Market (TTM)Average time from concept to product launch
ProductEngineeringDurationQuarterly
Customer Data Security Incidents (CDSI)Number of security breaches affecting customer data annually
EngineeringOperationsExecutive / C-SuiteCountAnnual
Innovation Pipeline Value (IPV)Projected revenue from projects currently in development
ProductEngineeringExecutive / C-SuiteCurrencyQuarterly
QA Test Coverage (QA Coverage)Percentage of code and features covered by automated and manual tests
EngineeringOperationsPercentageSprint/Monthly
Product Roadmap Delivery Rate (PRDR)Percentage of committed roadmap features completed on schedule
ProductEngineeringPercentageQuarterly
ML Model Accuracy & Performance (ML Accuracy)Accuracy, precision, and recall metrics for production machine learning models
EngineeringProductPercentageWeekly
Security Vulnerability Remediation Time (SVRT)Average days from vulnerability discovery to remediation/patching
EngineeringOperationsDurationWeekly
Data Breach & Security Incidents (DBI)Number and severity of data breaches and security incidents in reporting period
OperationsEngineeringCountMonthly
Incident Response Time (IRT)Average time from incident detection to full containment and remediation
OperationsEngineeringDurationWeekly
Business Continuity & Disaster Recovery Readiness (BCR)Percentage of business functions with up-to-date contingency plans and verified recovery capability
OperationsEngineeringPercentageSemi-annual
Research & Development Intensity (RDI)R&D spending as percentage of total revenue
ProductEngineeringFinancePercentageQuarterly
Patent Filings & Intellectual Property (PF)Number of patent applications filed and patents granted in period
EngineeringProductCountQuarterly
Product Innovation Velocity (PIV)Number of new features released, improvements shipped, and innovation cycles completed per quarter
ProductEngineeringCountQuarterly
Time to Market (TTM)Average days from concept approval to product/feature launch to customers
ProductEngineeringOperationsDurationQuarterly
Process Automation Rate (PAR)Percentage of business processes that are fully or partially automated
OperationsFinanceEngineeringPercentageQuarterly
Quality Defect Rate (QDR)Percentage of products/deliverables with defects, rework needs, or quality issues
OperationsProductEngineeringPercentageWeekly
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